Before you start trying to generate more leads, make sure you know who you’re trying to reach and where you might be able to find them—physically or virtually.

First, identify the need or want that your product or service can address.

For instance, joining your direct sales business can help a person fulfill a need for more income.

 

Next, identify the people most likely to have that need or want: your target audience.

For example, people who need more income may be stay-at-home parents or college students.

People who want to stay healthy may be concerned about aging, are athletes, or lead overall healthy lifestyles.

 

College students who need more income can be found on campus or on online forums or websites about learning to manage your money.
Athletes and people who lead healthy lifestyles can be found at gyms and online groups or websites about running, yoga, healthy eating, and more.

No matter what technique you use to generate MLM leads, your strategy and message should always keep in mind your target audience, their needs, and desires, and how you or your product or service can help fulfill them.

 

6 Step System to FIND and ENROLL your First 10 Customers

 

CLICK HERE to Download the 6 Step System to Find and Enroll your First 10 Customers PDF!